Dunderdon, New York

Sweden’s got more than H&M up its sleeve: Dunderdon, which opened on Howard after a stint on Lafayette, peddles moderately-priced, utilitarian everyday wear. As such, it’s only appropriate that one of Dunderdon’s lines is called Workwear (the other is called Sportswear). Predominantly menswear, the line for women consists mostly of dresses and blouses. The palette features muted, monochromatic colors, and simple prints (think stripes and checks), and lean heavily on light cotton fabrics. You won’t find any scattered racks here -- all the clothes are pristinely displayed in cabinets, tables, and racks in a white-wall space with a pine floor. An Oriental rug lends the store a homey, living room vibe.